Transforming McLuhan repositions Canadian media and culture thinker Marshall McLuhan as a uniquely important critic of modernity, resisting uncontrolled technological change. Rejecting the view of McLuhan as an uncritical herald of technotopia, contributors represent diverse academic perspectives, and include Douglas Kellner, Nick Stevenson, Gary Genosko, Richard Cavell, Lance Strate, Glenn Willmott, Patrick Brantlinger, Donna Flayhan, and Bob Hanke.