Around 1900, a Jewish immigrant, Emil Berliner, changed the world. With the invention of the gramophone and the record, the first medium of a global culture was born. And the Jewish century found its expression on shellac and vinyl - from the introduction of synagogal music into the Jewish middle-class home to the reinvention of Jewish folk music; from the career of Yiddish theater songs on Broadway to the rebels of punk. The history of shellac and vinyl is also a history of Jewish inventors, musicians, composers, music producers, and songwriters. Their music - the sound of the 20th century - was not always "Jewish" music, but still a product of Jewish experience. "Jukebox. Jewkbox!" takes you on a journey of discovery through unfamiliar worlds of popular culture, accompanied by personal stories about records that have changed many a life.